What is Smerf stands for?
SMERF is comprised of Social, Military, Education, Religious, and Fraternal groups (think reunions). While they’re all very different, they’re in one category because it’s a vital piece of hotels’ weekend group business.
What does fraternal mean in Smerf?
The SMERF market encompasses a range of group travelers that your destination can target marketing towards to ensure a more stable occupancy rate year-round. The fraternal group covers local and national social organizations whose members associate for a mutually beneficial purpose.
What is Smerf organization?
SMERF is an acronym used in the travel and tourism industry to describe the five small group meeting market segments – Social, Military, Education, Religious and Fraternal. For DMOs, some of the target groups of a well-rounded Marketing Action Plan typically include leisure, business and meeting travelers.
What is Smerf event?
SMERF stands for social, military, educational, religious and fraternal groups who, while not snagging quite as much attention as corporate events, provide a necessary market for the industry. While SMERF meetings tend to be smaller in size, the numbers do add up.
What is Smerf in front office?
SMERF is an acronym for Social, Military, Educational, Religious and Fraternal groups, and is often associated with sports, entertainment, and recreational groups. SMERF is a term used in hospitality to represent the smaller sector that makes up your group business.
What is a Smerf sales manager?
Sales Manager/SMERF. Page 1. Job Title: Group Tour Sales Manager – This is a full time position. Reports To: Executive Director. Summary: Responsible for sales and marketing activities that promote Walla Walla to meeting planners and tour product developers; and to increase group business in the area.
What is the meaning of conve?
1 : a meeting of people for a common purpose a teachers’ convention. 2 : a custom or a way of acting and doing things that is widely accepted and followed Follow the conventions of punctuation in your writing. 3 : agreement sense 3 a convention among nations.
Why might an organization have a hidden agenda?
An organization might have a hidden agenda because they are trying to raise funds without announcing to the attendees that this is the focus of the event.
What are the different reservation terminologies used in the front office operations?
Front Office Management – Terminology
| S. No. | Term & Meaning |
|---|---|
| 3 | Cancellation charges They are the charges borne by the guest on cancellation of a confirmed reservation or for not showing-up on confirmed reservation. |
| 4 | Concierge Information desk that assists guests for transportation, booking of events outside the hotel. |
What type of hotel classification would typically experience higher demand Monday through Thursday?
Business travelers represent a large portion of lodging demand in many market areas. They include people traveling on business representing commercial, industrial and governmental organizations. Peak business demand is usually experienced Monday through Thursday nights.
What does conventions mean in writing?
Writing conventions are the mechanics of writing, like capitals, punctuation, and handwriting. When students can apply these mechanics without effort, they are able to give their attention to the higher order aspects of writing like idea generation and word choice.
What does smerf stand for?
SMERF stands for Social, Military, Educational, Religious, and Fraternal groups. Groups related to sports, entertainment, and recreation, like high school sports teams, fall into this category too. Common SMERF events include weddings, family reunions, religious seminars, and meetings for organizations like the Elks or Rotary Club.
Is smerf still a thing?
Yes, SMERF Is Still a Thing. The decades-old acronym for social, military, education, religious, and fraternal groups might need some updating, but it’s still a vital market for certain destinations and hotels. Lions Club International celebrates, Hawaiian style.
What are the characteristics of smerf?
Certain delegations prefer budget accommodations, but others prefer higher-end, full-service hotels.” Still, under the broad-brush definition, a common SMERF characteristic is that most attendees are paying their own way and therefore are highly rate-sensitive.
Is smerf ‘E’ for Education?
“The ‘E” category for us isn’t education groups but ethnic or multicultural groups.” (See “E Is for Education?,” p. 87.) Tracked over the last five years, SMERF events account for 18 percent of VisitPittsburgh’s group business, tying with sports groups as the second-largest sector.